Digital is at the heart of what we do.

Head over to our online marketing page or read about our development expertise below.

Our development teams are experts in both front end development and back end development.

What the heck is front end?

Front end developers work very closely with the design team and back end development team to ensure the designs really come to life and have all the fancy stuff you see on the screen that makes you smile and increases usability. This pleasing to the eye design and functionality is created by using such programming languages such as Flash, Java Script, HMTL, CSS, XML and Sliver Light,

It’s also the job of the front end developer to ensure your website works with the internet’s eco system, When you view web pages you will view these through a web browser such as Internet explorer 6, IE7, 8, 9, Safari, Firefox or Chrome there are many different versions of each browser, some better than others. As part of the development and testing the front end team will ensure that your website works the same in all browsers.

Wait… What about mobile/ipad?

With the rise of smart phones on platforms such as Android, iPhone and Blackberry, It’s very important that your website can be viewed with ease across all mobile platforms, just as we tweak and develop for desk top web browsers we do the same for mobile

OK so what the heck is back end? It sounds rude

When a user submits an action, it’s the back end that processes that action, using programming languages like PHP which is the most common, there are lots of languages such as FMBL for Facebook or for iPhone objective C.

If you think of a website like a house then back end programming is the foundations, the bricks and the cement that keep it together. Websites rely on databases and tables, these databases store information that is relevant for each page of a site. For example when you look at the information displayed on any page such as the navigation, it’s the logic used in the programming language that pulls this information from the databases so it can be displayed.

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